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Hello Everyone,

Thank you for joining the call. I hope you're all doing well. I wanted to share the meeting minutes with you. Here's a summary of our discussion:

What we know:
- We have observed that more than 50K customers go on hold each week after the first billing has failed. This initial billing usually takes place between 1:30 - 4:30 am, leveraging the lower customer load during that time.
- After the initial billing failure, we attempt to retry the billing three times a week, specifically on Thursday, Saturday, and Sunday, for the following two weeks.

What we want to experiment:
- Our main objective is to reduce the failures in the retry billing process.

Proposed methodology:
1. Simple Profiling:
   - Group A: Customers who have never gone on hold.
   - Group B: Customers who went on hold but never experienced a retry billing failure.
   - Group C: Customers who went on hold and had a retry billing failure only once.
   - Group D: Customers who went on hold and had multiple retry billing failures.
   - We will compare attributes like Engagement Style, Incomes, Primary Stores, Margin/Trips, and Carepass tenure among these groups. The focus will be on identifying common patterns among customers who have experienced retry billing failures.

2. Retry billing time analysis:
   - By analyzing the times of retry billing failures and successes, we aim to identify the optimal window for retry billing based on the different customer groups.

Please feel free to ask any questions or provide any additional insights or modifications.

Best regards,