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| **Step** | **Action** | |---------------------------------|-------------------------------------------------------------------------------------| | **Step 1: Prepare the Selection Matrix** | - Create a matrix with the four pencil holder concepts as columns. | | | - List the selection criteria (Ease of handling, Ease of use, Readability of settings, | | | Dose metering accuracy, Durability, Ease of manufacture, Portability) as rows. | | | - Assign weights to each criterion based on their importance (as shown in your matrix). | | | | **Step 2: Rate the Concepts** | - Rate each concept for each criterion on a scale of 1 to 5 (1 being poor, 5 being | | | excellent) based on how well it performs for that criterion (refer to your provided | | | ratings in the matrix). | | | | **Step 3: Rank the Concepts** | - Calculate the weighted scores for each concept using the formula: | | | - Total Score (Sj) = ∑ (Rating * Weight) for all criteria. | | | - Rank the concepts based on their total scores. | | | | **Step 4: Combine and Improve the Concepts** | - Consider if there are any opportunities to combine or improve the concepts based on | | | team insights. | | | | **Step 5: Select One or More Concepts** | - Choose the concept with the highest total score as the most suitable pencil holder | | | concept for a product development team member who frequently moves between sites. | | | You can select more than one concept if there's a close ranking or if they cater to | | | different customer preferences. | | | | **Step 6: Reflect on the Results and the Process** | - Review the selected concept(s) and the overall concept selection process to ensure | | | they align with team goals and customer needs. | | | | **Conclusion:** | In your provided example, concept DF has the highest total score, making it the preferred choice for the product development team member on the move. |